
Valery Piedra
Practice Areas
Experience
- Construction & Development
- Corporate Governance
- Digital
- Entertainment, Digital, & Sports
- Family-Owned Business
- Mergers, Acquisitions, & Divestitures
- Sports
Biography
Valery Piedra is an attorney in the corporate section of Jackson Walkerâs Houston office. Valery assists clients in various business matters, including joint ventures, restructurings, mergers and acquisitions, advertising/branding (including NIL matters), general contract review and serving as outside general counsel. Valery works in a broad range of industries including real estate, fashion/retail, entertainment, and sports.
Prior to law school, Valery worked in sales/marketing where she represented several international brands. While in law school, Valery represented her school in several national advocacy competitions, participated in the Trademark Clinic where she assisted family-owned business on trademark/branding matters, and served as a judicial intern to the Honorable Alfred H. Bennett of the United States District Court for the Southern District of Texas.
Additional Languages
Spanish
Education
B.S., The University of Texas at Austin
J.D., magna cum laude, South Texas College of Law
- Presidential Fellow
- Order of the Lytae
- Order of the Barristers
- Deanâs Outstanding Advocate Award
- Langdell Scholar (Torts I, Torts II)
- Trademark Clinic
- Mock Trial
- Moot Court
Certified Mediator
Bar Admissions
Texas
- Best Lawyers: Ones to Watch (Woodward/White Inc.), 2026
- Corporate Law
- Entertainment and Sports Law
- Texas Rising Star, Super Lawyers by Thomson Reuters, 2024-2025
- Young Lawyer Spotlight, The Houston Lawyer, September/October 2022
- CALI Excellence for the Future Award: Agency & Partnership, Evidence, Criminal Procedure and Civil Trial Advocacy
- Leadership Council on Legal Diversity Scholar
- Marina and Bernadino Agosto, Sr. Award
- John F. Ensle Award
- Hispanic National Bar Association Uvaldo Herrera National Moot Court Competition, Finalist
- American Association for Justice National Student Trial Competition, Semi-Finalist
- American Bar Association Mock Trial Competition, Semi-Finalist
- American Bar Association National Appellate Advocacy Competition, Quarter-Finalist
- National Civil Trial Competition, Most Professional
- Co-author, âTexas Expands Mini-TCPA: New Requirements Under Senate Bill 140,â Jackson Walker Insights (September 2025)
- Juvenile and Childrenâs Advocacy Project
- Juvenile Records Sealing Project
- Houston Bar Association, Member
- Entertainment and Sports Law Section 2022-2023 Chair-Elect
- Corporate Counsel Sections â Member
- National Association of Legal Advocacy Educators, Member
- Houston Young Lawyers Association, Member
- Hispanic National Bar Association, Member
- Hispanic Bar Association, Member
- Mexican American Bar Association, Member
- Hispanic Business Student Association, Member

September 18, 2025
Insights
Texas Expands Mini-TCPA: New Requirements Under Senate Bill 140
By Valery Piedra and Shannon Zmud Teicher
Texas has expanded its âmini-TCPAâ telemarketing law with the passage of Senate Bill 140, that may create new compliance obligations for businesses that send text messages or initiate calls to or from Texas. In addition to the general requirements of the federal TCPA, covered entities may now be required to register with the state and post a bond before conducting certain outbound calls or texts.

September 18, 2025
Attorney News
Jackson Walker Congratulates 2025 Texas Super Lawyers and Rising Stars
Jackson Walker is pleased to announce the recognition of 75 attorneys by Thomson Reutersâ Super Lawyers in the 2025 “Texas Super Lawyers” list, as well as 66 attorneys as “Texas Rising Stars” for 2025. Each year, less than 5% of attorneys are selected to Super Lawyers and 2.5% to Rising Stars. Selection is based off of peer nominations that are then reviewed by a research team. Each nominee is evaluated on his or her professional accomplishments, peer recognition, and community involvement.

August 21, 2025
Attorney News
âThe Best Lawyers in Americaâ Features 350 Jackson Walker Attorneys in 2026 Edition, Including 10 âLawyers of the Yearâ and 106 âOnes to Watchâ
The Best Lawyers in America, a widely regarded guide to legal excellence, has recognized 350 Jackson Walker attorneys across 87 specialty practice areas in its 2026 edition, including 10 Lawyers of the Year and 106 Ones to Watch.

April 15, 2024
Newsletters
JW Diversity & Inclusion Newsletter â April 2024
View Jackson Walker’s April 2024 Diversity & Inclusion Newsletter, Perspectives.

March 21, 2024
Attorney News
Jackson Walker Congratulates 2024 Texas Rising Stars
Each year, Super Lawyers recognizes only 5% of Texas attorneys who either are 40 years of age or younger or have been in practice for 10 years or less as âRising Stars.â

December 4, 2023
Newsletters
JW Diversity & Inclusion Newsletter â December 2023
View Jackson Walker’s December 2023 Diversity & Inclusion Newsletter, Perspectives.

August 24, 2023
Newsletters
JW Diversity & Inclusion Newsletter â August 2023
View Jackson Walker’s August 2023 Diversity & Inclusion Newsletter, Perspectives.

April 24, 2023
Newsletters
JW Diversity & Inclusion Newsletter â April 2023
View Jackson Walker’s April 2023 Diversity & Inclusion Newsletter, Perspectives.

December 20, 2022
Mentions
Valery Piedra Featured in The Houston Lawyerâs Young Lawyer Spotlight
In this Young Lawyer Spotlight featured in The Houston Lawyer, Valery Piedra discusses the importance of family, community, and her passion for media and entertainment law.

April 21, 2022
Newsletters
JW Diversity & Inclusion Newsletter â April 2022
View Jackson Walker’s April 2022 Diversity & Inclusion Newsletter, Perspectives.
Articles
- “Morality Clauses Take Center Stage: Tips to Help Protect Your Next Project From Being Associated With Talent Controversy,” Jackson Walker Insights (April 2021)
- “STCL Houston Extends Reign of Advocacy Excellence, Earning Its Unrivaled 135th National Advocacy Championship,” Law School News, South Texas College of Law Houston (March 2021)
Mentioned In
- “Avoiding Fashion Paux Pas: Factors to Consider When Drafting Agreements for Fashion Companies,” Jackson Walker Insights (January 2022)
- “From Celebrity Spokesmen to Big-Name Designers, Brands Grapple With How to Deal With “Morals” Issues,” The Fashion Law (July 2021)
Recognition & Accolades
- Best Lawyers: Ones to Watch (Woodward/White Inc.), 2026
- Corporate Law
- Entertainment and Sports Law
- Texas Rising Star, Super Lawyers by Thomson Reuters, 2024-2025
- Young Lawyer Spotlight, The Houston Lawyer, September/October 2022
- CALI Excellence for the Future Award: Agency & Partnership, Evidence, Criminal Procedure and Civil Trial Advocacy
- Leadership Council on Legal Diversity Scholar
- Marina and Bernadino Agosto, Sr. Award
- John F. Ensle Award
- Hispanic National Bar Association Uvaldo Herrera National Moot Court Competition, Finalist
- American Association for Justice National Student Trial Competition, Semi-Finalist
- American Bar Association Mock Trial Competition, Semi-Finalist
- American Bar Association National Appellate Advocacy Competition, Quarter-Finalist
- National Civil Trial Competition, Most Professional
Publications & Speeches
- Co-author, âTexas Expands Mini-TCPA: New Requirements Under Senate Bill 140,â Jackson Walker Insights (September 2025)
Community Involvement
- Juvenile and Childrenâs Advocacy Project
- Juvenile Records Sealing Project
- Houston Bar Association, Member
- Entertainment and Sports Law Section 2022-2023 Chair-Elect
- Corporate Counsel Sections â Member
- National Association of Legal Advocacy Educators, Member
- Houston Young Lawyers Association, Member
- Hispanic National Bar Association, Member
- Hispanic Bar Association, Member
- Mexican American Bar Association, Member
- Hispanic Business Student Association, Member
In the News
Articles
- “Morality Clauses Take Center Stage: Tips to Help Protect Your Next Project From Being Associated With Talent Controversy,” Jackson Walker Insights (April 2021)
- “STCL Houston Extends Reign of Advocacy Excellence, Earning Its Unrivaled 135th National Advocacy Championship,” Law School News, South Texas College of Law Houston (March 2021)
Mentioned In
- “Avoiding Fashion Paux Pas: Factors to Consider When Drafting Agreements for Fashion Companies,” Jackson Walker Insights (January 2022)
- “From Celebrity Spokesmen to Big-Name Designers, Brands Grapple With How to Deal With “Morals” Issues,” The Fashion Law (July 2021)